The Fandoms

• Biggest fandom in Africa.

• 500,000 Manchester United and Arsenal Fans.

• 5 African countries with over 70,000 fans: Kenya, Uganda, Tanzania, Nigeria and Ethiopia. 

• Digital Media - same business model.

Provides the first users, and proves everyday experience run a fandom with high-volume engagement.

Added value for partners and opportunity to create a global buzz.

The marketing execution for Fantasy Foodbowl has been designed to drive a transformation

The Concept

• Gaming concept is popular.

• API to support partners to interact with farmers in order to improve service delivery.

• Football is popular - the most popular sport in the world.

• Provides a real solution in to the people.

Fantasy Foodbowl is comprised of the two most popular ways to engage: digital and gaming.

One of the biggest challenges quoted why youth avoid agribusiness is that it 'has it's people' meaning those are already famers. We are making it open for everyone.

The experience

• Designed a similar concept for Wazimart- all things construction type solution.

• Launched 5 digital products in 2016-2017 from Go-To-Market strategies to product design. 

• Growing experience in Agriculture.

• Partnerships with key institutions to provide API for their internal use.

It is one thing to have a hobby and desire to provide a good solution; it is quite another to have done  it successfully. 

We're experienced in creating and supporting digital products at this level.

The Motive

Why are we doing this?

• We wanted to create a 'community project' that would provide socio-economic benefit to our half a million fans.

• We have invested a lot to create this type of solution, as it helps address a deep societal problem and provides tangible solutions.

We are using our resources to improve the lives and circumstances of the youth in Africa. 

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We are tired of supporting foreign teams in poverty. While our support will never die, our experience will change.